Island Def Jam Music Group and Tina Wells, who received a certificate in entrepreneurship from Wharton Exec Ed and was a presenter at Wharton's VIP panel Meet the Experts this morning, have recently partnered to launch a talent search based off Wells' tweens book series character "Mackenzie Blue."
Friday, February 20, 2009
Meet the Experts: Tina Wells
Tina Wells, founder of Buzz Marketing Group, an information service provider to companies that target youth, is an inspiration to anyone hoping to utilize viral marketing for business growth. Buzz has acquired clients in the fashion, beauty, entertainment, business and lifestyle sectors such as: PBS, Procter + Gamble, SonyBMG, Sesame Workshop, Time Inc, and now Island Def Jam Music Group.
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